Grit over glory.
Growth over perfection.
Fall Seven Ranch was built on a simple belief: everyone deserves somewhere to start, somewhere to belong, and somewhere to become better.
Founded by Brendon Riley in South East Queensland, Fall Seven Ranch was born from a passion for bull riding, a love of rodeo culture and a desire to create something that Australia needs more of — a place where riders of all levels can come together, learn, train and progress.
Fall Seven.
Get Up Eight.
Every Wednesday from 5pm. Get your rides in under the lights, on the right bull for where you're at.
Weekly · 5pmSome weeks we run extra sessions. They're announced on the Fall Seven Ranch Instagram — follow so you don't miss one.
@fall_seven_ranch ↗An eight-week bull riding journey, every Sunday. Starts 10 January 2027. No experience needed.
See the program →Six hours of exclusive arena hire for your own crew and riders. With our bulls or yours.
From $600 →
Founder — Fall Seven Ranch
For me, bull riding has always been about more than eight seconds on the back of a bull. It's about discipline, courage, resilience and learning to get back up when life knocks you down.
Bull riding came into my life at a time when I needed something to challenge me, give me direction and remind me what I was capable of. In many ways, it changed my life.
My trips to America, particularly Texas, opened my eyes to another side of the sport. Training alongside experienced riders, spending time around rodeo facilities and experiencing the American rodeo culture firsthand showed me just how much can be achieved when people have the right environment around them.
What stood out wasn't just the quality of the bulls or the level of competition. It was the culture. The willingness to help the next rider. The respect for the livestock. The hours spent practising, learning and improving. The sense of community where everyone, regardless of experience, shares the same passion.
I wanted to bring that culture home to Australia. Not simply copy what I'd seen in America, but build something of our own with those same values at its heart.
Fall Seven Ranch is a dedicated bull riding training facility designed to give people a genuine opportunity to enter the sport and develop their skills. We believe progression starts with the right foundations — proper preparation, quality coaching, safe practices and, most importantly, good livestock.
Our bulls are a huge part of what makes the ranch special. We work to provide a range of stock suited to different abilities, so riders can build confidence, develop technique and gradually challenge themselves as their skills improve. It's not about putting someone on the biggest bull in the pen. It's about putting them on the right bull for where they're at, then helping them earn that next level. We take pride in our animals, their welfare and the respect they deserve.
Bull riding is challenging enough without feeling like you have something to prove to everyone watching. At Fall Seven Ranch, it doesn't matter where you come from, what you've been through or how much experience you have. If you're willing to turn up, listen, learn and put in the work, you're welcome.
We encourage riders to support each other, celebrate the small wins and understand that progress looks different for everyone. Some days you'll make eight seconds. Some days you won't. What matters is what you take away from the experience and whether you're willing to keep improving.
My goal is to build Fall Seven Ranch into one of Australia's leading bull riding training facilities — known for quality stock, genuine coaching, regular practice nights, competitive events and a strong community of riders who want to see each other succeed. I want to keep building the connection between Australian and American rodeo culture, creating opportunities for riders from their very first ride through to competing at higher levels.
But no matter how big the ranch becomes, the values will stay the same. Good people. Good stock. No ego. Just progress. Fall Seven Ranch isn't just about producing better bull riders. It's about building better people through the sport we love.
An eight-week program created to introduce people to bull riding while focusing on confidence, personal growth, mental resilience and connection.
It's not just about learning to ride a bull. It's about challenging yourself, stepping outside your comfort zone, surrounding yourself with good people and discovering what you're capable of.
Because sometimes the biggest battles we face have nothing to do with the bull in front of us.
The journey tap a week
Ever wanted to organise your own private buck day? Fall Seven Ranch now offers exclusive arena hire — bring your own crew, ride with your friends and enjoy the ranch to yourselves.
No ego. No pressure. Just progress.
Whether you're preparing for competition, getting some extra time on bulls or simply wanting a private day with your crew, Fall Seven Ranch has you covered. Private bookings now open.
Everything people ask before their first ride. Still unsure? Email us or DM on Instagram.
Fall Seven Ranch is a dedicated bull riding training facility just outside the Gold Coast in South East Queensland, Australia. The arena is called The Buck Yard.
Sessions run every Wednesday from 5pm. Some weeks we run extra sessions, which are advertised on the Fall Seven Ranch Instagram (@fall_seven_ranch).
No. Whether you've never sat on a bull before, you're building confidence as a novice, or you're an experienced rider preparing for competition, there's a place for you here. We put you on the right bull for where you're at.
Zero to Eight is an eight-week bull riding and personal development program held every Sunday, starting Sunday 10 January 2027. It covers stock handling, fitness, barrel work, rope and gear, chute procedure, a mechanical bull session at Tim Kelly's, progressive live bulls, a live rodeo trip and finishes with the Zero to Eight In-House Rodeo in Week 8.
Option 1 is $1,000 for 6 hours of exclusive ranch and arena hire with Fall Seven Ranch bucking bulls supplied (up to 20 bull trips). Option 2 is $600 for 6 hours of exclusive arena hire where you bring your own bucking bulls. A 50% deposit secures your date.
Safety of the rider, crew and stock comes first. All riders must complete waivers, approved helmets and protective equipment are compulsory, and bull selection and trips are subject to stock welfare.
Email fallsevenranch@gmail.com or send a DM to @fall_seven_ranch on Instagram.
F7 Merchandise · Coming soon
Official Fall Seven Ranch gear is dropping soon. Tees, hats, hoodies and sticker packs — built for people who actually get on bulls.
Reach out to Brendon directly. No BS, no waiting list. Show up ready to work and we'll sort the rest.